PROVOST & CO
El Paso · TX 79901

The unit that dies in July.

A system fails in the worst week of the year, and they call the first name they can find. We put yours in the house before it breaks, and again when the service plan is due.

  • Homes with aging systems
  • Your own customers due for service
  • Neighborhoods on one install cycle
  • Designed in English and Spanish
  • A code on every mailer
  • Cost per booked call comes back
PL. 01 / 04
§ 01 / The play Two ways the trucks fill El Paso, TX
The play

A shop grows on the emergency and the maintenance plan at once.

The money is the replacement that cannot wait and the service plan that renews every year. Most mail chases only the panic call. We work both, so the trucks stay booked between heat waves.

Emergency

Homes with older systems

A system past its tenth summer is a replacement waiting for a bad day. We reach the homes most likely to fail next, before the other truck gets there first.

Service plan

Customers due for a tune-up

The customer you installed for is the cheapest service call you will ever book. We mail your own list when the tune-up is due, so the reminder comes from you.

Install cycle

Blocks that installed together

A subdivision built the same year runs out of cooling the same summer. We mail the block around your last install, where the next unit is already straining.

PL. 02 / 04
§ 02 / The number One figure · cost per booked call IMb tracked
The number

One number: cost per booked call.

A replacement is thousands, and a service plan renews for years. We report what one drop cost to book one call, so the marketing line in your budget carries a figure, not a hope.

A code on every mailer

The card carries a tracking code, so the call to your front desk ties back to the drop that sent it. Each list and each neighborhood reports on its own.

Held back, so the number is clean

Each drop runs against homes we mail nothing. The calls booked over that set are the ones the mail caused, not the ones that were coming anyway.

The Receipt

One printed page to set in front of your owner: pieces out, calls booked, cost per booked call. See the method →

The list that pays gets mailed again

When one list books at half the cost of another, the number tells you, and the next dollar goes where the calls come cheapest.

Fig. 01El Paso, El Paso
El PasoEl Paso, TX
PL. 03 / 04
§ 03 / The offer Free proof · one drop · the system (915) 615-2141
The offer

See the card first. Mail one neighborhood next.

No annual plan and nothing signed on faith. You approve a proof, mail one neighborhood, and let the booked calls tell you whether to run the next.

Free · Start here

A free HVAC proof

A real printed card in your brand, your company name and offer set, yours to keep. No setup fee and nothing owed.

Paid · One drop

Your service list or the older homes

Pick one, and we print and mail it from our shop, measured to the calls it books against a held-back group.

Ongoing · When it earns it

Both, on the season's calendar

Once the number holds, we mail the aging-system blocks before each summer and your service list on its due dates, so the trucks stay booked year round.

See a card that books the call, free.

Get your free proof →